Hi there! You decide to plant a seed and in the normal course of events you tend the plant as it grows. It’s a joy to see it developing and growing, turning into a thing of beauty, perhaps ultimately displaying beautiful flowers.
After it has matured you revisit often to provide water to ensure future growth and life.
To create a web presence without revisiting regularly is to become disconnected with the reason you launched it originally. You needed a web presence to attract the interest of others and build your business.
Do you revisit and review your website often? Have you updated it as your business grows? Do you update that blog?
It’s a tiny lesson but oh so important. Out of date information is displayed 24/7. The moral is: keep that website up to date!